Life
Being a parent has never been a walk in the park, but separated from our normal support systems, it feels like it's never been more challenging. Thankfully, there is help out there — virtually. There are many parent-run small businesses with vital parenting services adapting to the quarantine by offering remote assistance.
With interpersonal contact no longer feasible in most situations due to the dangerous nature of the coronavirus, businesses are forced to adapt to virtual methods so that parents have the help they need, and also so those businesses can stay afloat. And no one understands the dual pressures of parenting and providing quite like other parents. They understand both the immediate need for help in certain areas — like breastfeeding and birth — but also understand that they all need a little bit of grace from time to time. These businesses are acutely aware of the need of both.
These services run the gamut for parenting needs, from breastfeeding issues to postpartum doulas to sleep training. All of them are parent-owned and operated, and open for business right now — even if that business looks and operates a little bit differently during our current quarantine situation. They are adapting.
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Virtual Day Care/Preschool
Chriselle Lim and Joan Nguyen tell Romper that they launched bümo Virtual School (BVS) "as a way to fill the needs of parents looking for options aside from traditional day care, especially as the world shelters in place and schools remain closed." They designed a real, in-time, curriculum for kids under 5, taught by real educators who specialize in early childhood education. If the idea of teaching your 4-year-old sight words and problem solving gives you hives the same way it does me, this might be just the thing for you.
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Birth Matters Childbirth Education
Lisa Taylor, founder of Birth Matters, tells Romper that her classes switched to Zoom in mid-March, and that she's been surprised at how well the transition has been received. "I currently offer live, virtual group and private classes, as well as an online, on-demand comprehensive birth course and have been offering a really big discount on the on-demand course, which can be found on my main site, birthmattersnyc.com." She also has a New York City birth centric podcast called Birth Matters that is full of important information for expectant parents.
"I also started support groups for new and expectant parents alongside a former student of mine who's a therapist and founder of The Root Therapy NYC."
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Helping Babies Sleep
Dr. Sarah Mitchell, renowned sleep consultant of Helping Babies Sleep, isn't new to virtual sessions. She tells Romper, "I've been doing these for years with parents from all over North America, Europe, and even Australia in the past." She says that the procedure is pretty straightforward. "We have an initial 15-minute call to assess needs, set goals, and make sure our philosophies are aligned. From there we have a 1-hour Zoom call to go over the personalized sleep plan that I create for the parent based on their child's age, parent philosophy, and other variables at play. From there we use Google sheets to work together." It makes sense to me, as an avid spreadsheet obsessor.
"Conversely, if a parent is not looking for high touch personalized coaching, or doesn't have the budget for it, I host an online school, Helping Babies Sleep School, which is online sleep classes for babies 0 to 4 years old."
We are shining a spotlight on some of the millions of small businesses now challenged by COVID-19. This is part of an ongoing commitment our parent company, Bustle Digital Group, is making to support small businesses throughout the entire month of May. Tell us about your favorite small business on social media using #SmallBusinessSalutes.
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